Daniel Vennard talks sustainable business at AVEX
Tuesday 16 June, 2009
In research carried out by Mars Drinks, businesses were asked what features of a hot drinks system were essential requirements for their workplace - 86% of companies with Corporate Responsibility goals put energy efficiency of the drinks machine as top priority.
This is just one of the insights that Daniel Vennard, corporate affairs
and sustainability director at Mars Drinks, was able to share with
delegates attending his sustainability seminar at the AVEX trade show
last week.
Daniel advised companies to take into account the
areas in which their customers want to improve their own sustainability
activities. By aligning programmes with those of their customers,
company sustainability initiatives can be as effective as possible.
Energy saving and machine efficiency are just some of the areas focused on by Mars Drinks as part of its ‘Thirsty for Change’
sustainability programme. Some of the other milestones achieved by the
company in the last year alone include the launch of the N-viro cup and
achieving Rainforest Alliance certification for three of its FLAVIA
range of coffees as well as its FLAVIA English Breakfast tea. The
company has also announced a new revitalisation and modernisation
project to improve conditions for over 1,700 farms based at the Kandara
Farmers Cooperative in Kenya.
It was great to gain an
understanding of the variety of developments Mars Drinks has achieved
in only the last year as part of its ongoing commitments to sustainable
business. And it sounds like there will be even more sustainability
news for Mars Drinks and its customers over the next year!
For more information about Mars Drinks and its sustainable business practices, visit the website.